14/03/2012Cancun – Riviera Maya Wine and Food Festival

Social media sites on Food andTravel have buzzing with excitement as the First Annual Cancun-Riviera Maya Wine & Food Festivalapproaches. With 19,000 Facebook fans and thousands of blog mentions around the world, the upstart Mexican gastronomy event has been inundated with ticket orders.

Bringing national and international affluent consumers to one of the most visited and picturesque destinations in the world, this inaugural gastronomic event will take place March 15-18, 2012. The gourmet lifestyle event is dedicated exclusively to celebrating the best the Americas have to offer in terms of culinary talent, wine, food and spirits, as well as the rich ingredients and cultural traditions known to Mexico, while also giving back to the community, with proceeds supporting local charity“Ciudad de la Alegría” (ciudadalegria.org).

Special guest of honor, superstar Chef Ferran Adrià presides over this annual gastronomic festival that will feature some 30 distinct events over 4 days and will highlight Mexican rising culinary stars, as well as culinary talent from all of North American.

A sampling of the festival’s events include: Beyond elBulli: The Future of Cuisine – an invitation only roundtable for culinary & food industry professionals; The Celebrity & Winemakers Cruise, consisting of fine wine (90 plus rating) and spirits tasting seminars; celebrity chef culinary demos and book signings; After Dark Cancun parties at the Rosewood Bar, where the upscale chic Cancun & Riviera Maya elite like to hang out; as well as Mixology demonstrations.

Three of the most talked about highlights of the festival include:

The Mexican Rising Star Chefs Tribute to Chef FerranAdrià Gala Dinner: At the Live Aqua Hotel, March 15th, 2012:
Unbeknownst to many culinary professionals and foodies in the U.S., Mexico has had more culinary trainees travel to Spain to learn from the iconographic, super-nova celebrity Chef FerranAdrià than any other country in the world. In fact, there is a culinary revolution taking place in fine dining restaurants across Mexico. After decades of Mexico’s fine dining chefs focusing on cuisinefrom other parts of the world, Mexico’s youngest top chefs are focusing on their roots and honoring the indigenous recipes and ingredients of their rich, fertile native land,while at the same time using cutting edge techniques and little-known Mexican artisan-produced ingredients. The world has taken notice of Mexico’s vast culinary riches, including the United Nations Educational, Scientific and Cultural Organization (UNESCO), which recently nominated the country’s gastronomy as “Patrimony of all Humanity.”

In honor of celebrated Chef FerranAdria, eight of his Mexican protégés, each a restaurateur in his own right, will prepare a multi-course gala dinner at Cancun’s uber chic Live Aqua Hotel with paired wines, each with a 90-100 rating. This is one of the most exclusive and sought-after events of the Wine & Food Festival for true gastronomy aficionados.

Star Chefs of the Americas Tribute to Mexico Gala Dinner at The Coral Beach Fiesta Americana Hotel in Cancun, March 15th, 2012:
A hand-selected group of the brightest and best celebrity chefs from the American continent will each have their own station at this gourmet gala. Dinner guests will sample a variety of Mexico-inspired creations from the continent’s top chefs, all paired with wines selected by top sommeliers while strolling around the oceanfront, poolside garden of Cancun’s elegant Coral Beach Fiesta Americana Hotel.

The American Express Gourmet Tasting Village:
A gorgeous tent the size of a cruise ship overlooking the magnificent silky sand beach and turquoise-hued sea awaits event attendees atthe new Iberostar Cancun Hotel & Conference Center. The two-day Tasting Village will feature the region’s top restaurants sampling signature dishes along with wines, spirits and specialty foods from around the world. Celebrity chef book signings will also be part of the Village agenda.

As a bonus exclusive for Iberostar’s overnight guests, theresort offers a kid’s club that will supervise children while adults enjoy the delicious tastings of food, wine and spirits offered at the grand Village.

Wrapping up a whirlwind week will be a grilled steak lover’s dream – a showdown Latin Grill Fiesta between the top Argentine & Brazilian steakhouses of the Cancun-Riviera Maya Region.
“We’re planning a memorable wine and food experience, in one of the most remarkable cultural, beach and adventure destinations on Earth. By placing limits on the number of seats at each event, we want to facilitate interaction between our guests and their preferred celebrities. This is an incredible event you won’t want to miss” says David Amar, Festival Founder.

Celebrity Chefs fromEightCountries: Spain: Ferran Adrià; USA: Ingrid Hoffman, Jacques Pepin, Junior Merino, Aarón Sánchez, Marcela Valladolid; Chile: Cristian Correa,Canada:Jerome Ferrer, NormandLaprise and Daniel Vezina; Argentina: Martin Molteni; Brasil: Mara Salles; México: Paulina Abascal, Paola Garduño, Guillermo González Beristain, Federico López, Benito Molina, Ricardo Muñoz Zurita, Edgar Núñez, Enrique Olvera, Bruno Oteiza, Patricia Quintana, Alejandro Ruiz, Roberto Solís, José Ramón Castillo and Enrique Farjeat;

MexicanRisingStar Chefs trained at elBulli: Christian Bravo, Sergio Camacho, Arturo Fernández, Miguel García, Francisco Méndez and Jonatán Gómez Luna.

An unbeatable team of sommeliers and spirits professionals:
VéroniqueRivest, Canada’s Best Sommelier since 2006, and finalist of the World’s Best Sommelier Competition in 2007 and 2010; Montreal based Élyse Lambert, Best Sommelier of the Americas in 2009; Juan Carlos FloresMazón, recipient of Mexico’s Best Sommelier Award in 2004; and mixologistJunior Merino, the “liquid chef” considered a Rising Star by Star Chefs.

ABOUT DAVID AMAR: David Amar is the President of Amar & Partners Inc. and a former Partner of Monitor Group, one of the Leading Global Strategy Consulting Firms, with some 1,500 consultants working across the world. David has lived and worked in Paris, London, New York, & shares his time between Cancun and Montreal. A passionate gourmand, David has put together an outstanding team of major food & wine event production professionals & invites you to share a memorable and intimate festival in a world class vacation destination, Cancun and The Riviera Maya, Mexico.

Festival partners & sponsors include: The Cancun Conventions Bureau; the Riviera Maya Tourism Trust, and Visit Mexico; American Express Company (Mexico); GrupoHerdez, GrupoModelo, Travelocity.com USA and México, Nespresso, Nestlé Professional, Nestle Waters (S. Pellegrino, Perrier, Sta. María), Porsche, Viking, Coral Beach Fiesta Americana Hotel, Live Aqua Hotel, Me Hotel, Le Meridien Hotel, Condesa Fiesta Americana Hotel, La Negrita, Azul Tequila, Canirac, Pepsi, HotelBeds.Com, Vinoteca, La Europea, Constellation Brands, Ferrer&Asociados, Saveur, Latin Lover Magazine, Gula, Catadores, Taller Gourmet, Tattinger Champagne and many others in advanced discussion. There are a limited number of sponsorship and hospitality opportunities still available.

For more information on the Festival, please visit www.crmwinefoodfest.com

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About Cancun
Cancun is located in the northern part of the southeastern Mexican state of Quintana Roo. It is Mexico’s number one tourist destination and is known all over the world for its spectacular beaches, unique beauty and breathtaking turquoise waters.

Cancun’s shoreline recently underwent a $71 Million Dollar makeover, that featured 1.3 billion gallons of sand to renovating the Hotel Zone’s seashore. The most popular tourism destination in Mexico and Latin America has also added to its sun, beach, and nightlife, by creating a unique five-day route that will offer visitors a chance to experience adventure and interaction with nature. Cancun and the Treasures of the Caribbean invite travelers to discover the vast natural, cultural and gastronomical cultures of Puerto Morelos, and the four islands of the Mexican Caribbean: Holbox, Isla Mujeres, Contoy and Cozumel. Cancun is a multifaceted destination that combines nature, historical Mayan Culture, glamour, luxury and world class tourism with the seduction for adventure, the passion for paradisiacal nature and the enchantment of gastronomical magic.

For more information, visit the Cancun Convention and Visitors Bureau website at: www.cancun.travel. Follow us on Twitter @CancunCVB, “LIKE” us on Facebook page at http://www.facebook.com/cancuncvb browse through our videos on YouTube at: http://www.youtube.com/user/cancuntravel and share your pictures of Cancun on our Flickr site at: http://www.flickr.com/photos/22572360@N07/.